Free social media planning resources
Practical tools and guides for planning a content calendar, preparing drafts and handing a client or manager a clear version to review. Everything here is free and works without an account.
The tools run in your browser tab and do not save or send what you type. They do not connect social accounts or publish posts.
Start with the content calendar
Build a dated plan with owners and review notes, then export CSV or print it for a review meeting. The guide walks through a complete example week and the handoff that follows.
Step 1
Plan the week
Start with a small, realistic plan that names an owner and a review step for every entry.
Tool
Free social media content calendar planner
Turn content pillars and posting days into an editable plan with owner and review-status notes. Export CSV or print it for a review meeting.
Limit: Runs in your browser tab. Review labels are planning notes; they do not enforce approval or publish posts.
Guide
How to plan a social media content calendar
A worked week for a fictional bike shop, Idea → Draft → Ready → Approved review steps and a practical export handoff.
Limit: The example is fictional and illustrates planning decisions, not observed results.
Tool
Posting time converter
Convert one intended posting moment between two time zones, including daylight saving changes.
Limit: Does not recommend a “best” time to post.
Step 2
Write and format drafts
Clean up the copy before it reaches a reviewer, so the review is about the message rather than formatting.
Tool
Markdown to plain-text post formatter
Convert Markdown notes into an editable plain-text post and see warnings for unsupported syntax.
Limit: Text conversion only; it does not check a platform’s own rules.
Tool
Social media character counter
Count text as graphemes, code points and UTF-16 units, and compare against a limit you enter.
Limit: Counts are not a provider validation or a publishing approval.
Tool
Hashtag formatter and duplicate remover
Normalize a hashtag list, remove duplicates and mark your own word boundaries for readable capitalization.
Limit: Not a universal platform validator and does not suggest trending tags.
Step 3
Review and hand off
Decide who approves which version before the due date, then hand over one agreed source of truth.
Worksheet
Agency content approval checklist and RACI sheet
Name the author, internal reviewer, client approver and handoff owner, agree the version and due dates, then print or download CSV. Includes a worked agency example.
Limit: A worksheet: it names who should approve but does not record or enforce an approval.
Guide
Make review a decision about a specific version
Owner and reviewer responsibilities, what to check at each status, and when to ask for a fresh review.
Limit: Guidance for your own review record; nothing is enforced by the free planner.
Explainer
Social publishing approval workflow
How PostifyNow separates drafts, approval of an exact revision, scheduling and per-channel results.
Limit: Explains the product boundary. Live social publishing is not available yet.
Explainer
PostifyNow and Planable: an honest fit comparison
A dated, source-backed look at live publishing, enforced approvals, client review and free options, with current PostifyNow limitations.
Limit: Not a parity claim. Live social publishing is not available in PostifyNow yet.
Demo
Deterministic approval demo
Walk a sample post from draft to approval and inspect simulated delivery results without connecting an account.
Limit: Uses sample data and simulated deliveries; nothing is posted to a social network.
What these resources are, and are not
A worksheet or planner helps a team agree on work; it does not record who approved a version. The PostifyNow demo shows an enforced approval workflow on sample data with simulated deliveries. Live social publishing is not available yet, so no resource on this page sends a post to a network.
See the PostifyNow workflow for the product itself.